Commercial Channels always pay their attention on popularity. They are always looking for the celebrities; unfortunately most of the celebrities are from the reel world. But our programmes talk about the reality, part of our crusading journey ‘Natchithira Nerkanal’ also one of the apposite programme for the community. Natchithira Nerkanal is an interactive programme, people from the community express their views, share their tears, register their achievements, elaborate their advise to the people. Community representatives share the dias to the community through the channel. This programme is voice for the voiceless.

This programme integrates knowledge, organize the man power, educate the people, establish the commeness in the community and also it reflects the social relationship.

Many community personalities share their views on this programme. In an interaction with USA based Food Scientist, Dr. Suresh Babu, he explained the need of the food processing units in India. Folk musician Dr. Anbarasan briefed the nature of traditional arts and also emphasized the social relationship with folk. Self-motivation, English Accent, Literature, Business are some of the other programs. From these programs we learn much from the community. Some other programmes:

• English Consultant - Thiru. Elango (Visually challenged person)
• Birla Planetarium Director – Thiru. Iyem Perumal
• Agriculturist – Thiru. S. S. Nagarajan
• Business Journal Editor – Thiru. Haridoss
• Kalaimamani Thiru. Subbu Arumugam
• Book Publisher – Thiru. Gandhi Kannadasan
• Kavingar Ervadi Radhakrishnan